Reads 2,0 – Social Reading services carry the Magazine-reading Club into the Future

Reads on Paper was in the Past an extremely lonely Affair. How a Eremit withdrew one itself from the World and could itself exchange only over the Reading if one put its Book or its Newspaper aside. So-called “Social Reading services”, like Readmill or quote.fm, would like to transform digital Reading into a common Act.

E-Books and the electronic Readers, on which one loads the Texts, like the Kindle of Amazon or the iPad of Apple, are for a long time no more Toys of technology nerds. They are Mass-produced Goods, are millionfold bought. In May Amazon announced that the Company on the US-market sets in the meantime more off E-Books than printed Books.

Beside the Place, Weight and often also Price Saving (E-Books are pretty often more favorable than the Print Edition – and in the Realm the strict German Book Application Of Fixed Prices!) is now added a further striking Argument for the digital Books: the Social.

If one Could throw and then decide a volatile View of the Backbones in its Shelf in former times with a Visit of an Acquaintance whether the Person as a good Interlocutor in Literature Things are suitable could, then this Aspect was missing with elite rates so far completely: A bare E-Book-reader in the Jacket Pocket tells a still nothing over its Owner.

Readmill, a Citizen Of Berlin start UP, would like to make it in the future possible to interlace Bookworms. The Service has two Main Parts: First Of All a read app, into which one can its eBooks import and in which one interesting Passages paint can. Secondly a Web Service, with which each Reader possesses his own Profile. There the own Bibliography is listed, inclusive Read Progress and painted Passages of the Books.

On the Website it is for example possible to follow Readers whom the same Book as one read, painted Passages to be discussed or informed, which E-Book the Friend straight begins.

The Principle is not new: In the Music Range last.fm Pioneer Work carried out and showed, how one arranges Music Hearing more social and more exciting. A similar Revolution is approaching now also for the Medium Book.

With Quote.fm, Hamburg start UP, it goes around qualitatively high-quality Texts in the Internet. But how one finds actually these Texts worth reading, which are worthy that one gives them Aufmersamkeit, without having to root in the Infinity of the Internet? Here like-minded Friends come into the Play, whose good Taste one trusts.

The first Steps are completely simple: On quote.fm, by Drag&Drop the Bookmarklet offered there announces into the Bookmark ledge draws and already can one – similarly as with Facebook – its own Time LINE arrange itself, consisting of interesting Quotations. The Quotations cannot originate here from each on-line text, which is freely accessible, e-PAPERs to become supported.

The Unique selling proposition and thus the Difference to conventional Social Bookmarking services as delicious are that not the Headlines of a Text are linked, but Quotations from the Text. These can be commentated by the Followern, rezitiert geliked or. In Addition the Possibility insists of posting the Quotation on Twitter or Facebook.

Particularly practically, if behind the Quotation a read-worth, longer Article hides itself: The Article can be stored with Instapaper for later Reading.

So Far there is the Service only on herkommlichen Browsers, a Version for Tablets and Smartphones is however in Work.

But the “Social Reading” will not only change a Reading. The Magazine The Economist seizes Lean under the Key Word “Bonds Together 2,0” a Development, which appears more and more: “Reading experiences a New Birth” owing to Tablets and eBook readers.

Thus Tablet users read a Text than a Video compared with desk PC users three times more frequently to regard. There are Reasons for it many: On the one hand Reading in an App is more diverson-free and more relaxed than on a Website, on the other hand becomes Breaks, how Waiting for the Underground was, ever more frequently for Reading a Text used than this before the Spreading of mobile Readers the Case.

Thus print readers spend on the average 45 Minutes with an Edition of a Magazine, Tablet user however 160 Minutes. Good Times for Read Rats thus.